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Sales Management Best Practices for Building a World-Class Sales Team

An Interactive 5-Day Training Course

Sales Management Best Practices for Building a World-Class Sales Team

Best Practices of Sales Management to Lead a Highly-successful Sales Team

NASBA
Classroom Schedule
Date Venue Fees
08 - 12 Jun 2026 Nice $ 5,950
20 - 24 Jul 2026 Abu Dhabi $ 5,950
19 - 23 Oct 2026 Dubai $ 5,950
Online Schedule
Date Venue Fees
19 - 23 Oct 2026 Online $ 3,950

Introduction

This fast-paced and comprehensive Sales Management Best Practices training course is designed to give sales managers the critical skills they require to recruit, train and motivate a highly-productive sales team. This training course focuses on sales management best practices to increase revenue growth through higher sales effectiveness and market penetration. Sales managers will learn how to create a positive environment by implementing recognition and incentive training course to build teamwork and promote healthy-competition.

Topics covered in this Sales Management Best Practices training course range from motivation to goal setting, to recruiting and retention strategies, to presentation skills and handling objections. Attending this Sales Management training course is a smart business decision that will pay big dividends in terms of improved team morale, greater sales effectiveness and increased customer satisfaction. Delegates will walk away from this 5-day training course with a specific action plan and the tools they need to lead a world-class sales team!

This GLOMACS training course will highlight:

  • Best practices for recruiting and interviewing top salespeople
  • Goal setting, sales planning and new business development
  • Sales leadership and team motivation
  • Training, mentoring and coaching skills
  • Negotiation strategies and handling sales objections

Objectives

At the end of this training course, you will learn to:

  • Design a “customer-focused” sales presentation
  • Apply best practices for conducting individual and team performance reviews
  • Implement a strategy to optimize key accounts and market penetration   
  • Develop the skills to better motivate and lead sales team members
  • Conduct productive sales training and administrative meetings

Training Methodology

This Sales Management Best Practices training course encourages delegate participation through a combination of lectures, group discussion, practical exercises, case studies, video clips, and breakout sessions designed to reinforce new skills. 

Organisational Impact

This Sales Management Best Practices training course will give your sales managers the leadership skills and best practices they require to increase sales effectiveness and profitability.

Benefits to the organization include:

  • Streamlined process for recruiting, interviewing and training salespeople
  • Enhanced professionalism image in the marketplace
  • Increased revenue growth through higher sales effectiveness
  • Higher level of team morale and reduced employee turnover
  • Improved customer satisfaction and retention
  • Expanded market penetration through greater sales territory management

Personal Impact

This training course gives participants the sales management best practices to lead a highly-successful sales team.

By the end of this Sales Management Best Practices for Building a World-Class Sales Team training course, participants will:

  • Be able to use listening and questioning skills to improve communication effectiveness
  • Have the persuasion skills to negotiate win-win outcomes
  • Know how to train, coach and mentor salespeople to increase sales   
  • Understand the strengths and weaknesses of their leadership style
  • Have the tools to recruit and retain successful salespeople
  • Be able to use recognition and reward programmes to build teamwork

Who should Attend?

This GLOMACS training course is suitable to a wide range of professionals but will greatly benefit:

  • Sales and Marketing Managers
  • Sales and Marketing Directors
  • Sales Trainers
  • Salespeople Transitioning into Sales Management
Course Outline
Day 1

Leadership and Communication Skills Development

  • 7 Leadership Traits of Highly-successful Sales Managers
  • Identifying and Overcoming Communication Barriers in the Workplace
  • Enhanced Listening and Questioning skills to Improve Communication
  • Techniques for Providing Constructive Feedback
  • Interpreting Key Body Language Gestures   
  • Assessing Your Leadership Style’s Strengths and Weaknesses
Day 2

Improving Sales Team Effectiveness

  • Understanding Consumer Behavior: 5 Reasons Customers Don’t Buy
  • Dr. Cialdini’s Principles of Persuasion
  • Designing a Powerful “customer-focused” Sales Presentation
  • Techniques for Maintaining Your Customer’s Interest and Involvement
  • Step-by-Step Process for Effectively Handling Customer Objections
  • Territory and Key Account Management to Maximize Market Penetration
  • New Business Development Planning
Day 3

Principles for Recruiting and Retaining a High-Caliber Sales Team

  • Characteristics of Successful Salespeople
  • Recruiting Top-producing Sales Professionals
  • The Importance of Pre-interview Preparation and Planning
  • Best Practices for the Interviewing and Hiring Process
  • Is your sales team ready for takeoff? 
  • Applying Team Building Principles
Day 4

Best Practices to Reward and Motivate Your Sales Team 

  • The Impact of a Positive Mental Attitude
  • Factors that Motivate and Demotivate People
  • Sales Contest Ideas to Increase Sales and Promote Teamwork
  • How to Turnaround Under-performing Salespeople
  • Keys in Conducting Effective Sales Meetings   
  • Designing Award and Recognition Programmes  
Day 5

Essential Coaching and Mentoring Skills

  • Goals Setting Principles for Continuous Improvement
  • Handling the Negative Impact of Rejection and Setbacks
  • Mentoring and Coaching Salespeople to Achieve Peak-performance 
  • Change Management Best Practices
  • How to Manage Your Time to Increase Daily Productivity
  • What is your Action Plan?
Certificates
  • On successful completion of this training course, GLOMACS Certificate will be awarded to the delegates.
  • Continuing Professional Education credits (CPE): In accordance with the standards of the National Registry of CPE Sponsors, one CPE credit is granted per 50 minutes of attendance.
Providers and Associations

Endorsed Education Provider

NASBA

In Association With

Options & Brochure
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Frequently Asked Question

No. Saudi GLOMACS delivers courses in Saudi Arabia and internationally, including delivery across Europe and Asia. This allows organisations and professionals to access training both locally and abroad.

No. While governance and leadership are part of the portfolio, Saudi GLOMACS delivers training across the entire business and professional lifecycle, including administrative, technical, legal, regulatory, and sector-specific training.

Yes. Saudi GLOMACS designs and delivers bespoke in-house training tailored to organisational objectives, sector requirements, and workforce needs. Training can be delivered in Saudi Arabia or internationally, depending on requirements.

Courses delivered in Saudi Arabia are adapted to reflect local regulatory frameworks, organisational structures, sector conditions, and professional expectations. This ensures training is relevant, practical, and aligned with Saudi workplace realities.

GLOMACS has been delivering professional training for over thirty years, with courses delivered across Europe, the Middle East, Asia, and other international markets.

Saudi GLOMACS combines three decades of global training experience with a clear focus on Saudi market relevance. This allows it to deliver training that is both internationally credible and locally applicable, across a broader range of disciplines than niche or single-focus providers.

Saudi GLOMACS is a Saudi-based professional training provider delivering courses tailored to the Saudi market and applicable internationally. It operates within the global GLOMACS framework and draws on more than three decades of international training experience.

Saudi GLOMACS offers professional training across a wide range of disciplines, including administration, leadership and management, governance and regulation, law, oil and gas, energy, engineering, finance, digital technologies, and sector-specific specialisations.

Training supports professionals across all career stages, from operational roles to specialist and senior responsibilities.

Participants include professionals from public sector, semi-government, and private sector organisations, across a wide range of roles and industries. Attendees range from administrative and operational professionals to technical specialists, managers, and senior decision-makers.

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