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Sales Professional Training

An Interactive 5-Day Training Course

Sales Professional Training

From Seller to Trusted Advisor

NASBA
Classroom Schedule
Date Venue Fees
08 - 12 Jun 2026 Dubai $ 5,950
21 - 25 Dec 2026 London $ 5,950

Introduction

Companies of all kinds rely on skilled, motivated and knowledgeable sales professionals to grow their customer base and increase their revenue. This GLOMACS Sales Professional training course is designed to give delegates the knowledge and confidence they require to overcome objections, close more sales, and generate new business opportunities. Specific emphasis is placed on developing face-to-face communication skills, persuasion techniques, and sales negotiation strategies.

In this advanced sales training course, delegates will discover how to utilize interpersonal skills to quickly build trust and rapport with their customers and prospects. In addition, delegates will learn how to effectively identify and develop key account customers by applying professional sales best practices.

  • Plan, manage, and control the sales process to increase sales effectiveness
  • Diagnose and resolve problems that create obstacles to new business opportunities
  • Successfully resolve customer objections and close the sale
  • Utilize time-proven sales negotiation techniques and persuasion skills
  • Maximize social media selling strategies to increase revenue

Objectives

By the end of this training course, delegates will be able to:

  • Describe effective strategies for developing new business opportunities
  • Incorporate social media marketing best practices to increase sales
  • Utilize body language to build trust and rapport face-to-face or over the phone
  • Design a multimedia sales presentation
  • Overcome customer sales objections and close the sale
  • Customize a sales presentation to appeal to the four customer “buying styles”

Training Methodology

This Sales Professional training course encourages delegate participation through a combination of lectures, group discussion, practical exercises, case studies, video clips, and breakout sessions designed to reinforce new skills. 

Organisational Impact

  • Increased Sales Revenue Growth
  • Greater Market Penetration and Brand Awareness  
  • Foster a Company-wide Sales Culture
  • Improved Customer Service
  • Increased Sales Team Morale
  • Lower Sales Force Turnover

Personal Impact

  • Greater Job Satisfaction
  • Enhanced Communication and Negotiation Skills
  • Improved Job Performance
  • Opportunity for Career Advancement
  • Improved Time Management Skills
  • Increased Income Potential

Who should Attend?

This  Sales Professional training course is for anyone who desires to expand their expertise in sales best practices and procedures. Delegates do not require any previous sales experience to benefit from this training.

This GLOMACS training course is suitable for a wide range of sales professionals, but will greatly benefit:

  • Corporate Sales Trainers
  • Sales Territory Account Representatives
  • Sales and Marketing Managers
  • Field Service Representatives
  • Business Development Managers
  • Sales and Marketing support Team Members
Course Outline
Day 1

Advanced Communication Skills to Increase Sales

  • How to Make and Excellent First Impression
  • Overcoming Interpersonal Communication Barriers
  • Active Listening and Questioning Skills Development
  • Strategies to Improve Telephone Communication Effectiveness
  • Silent Messages: Interpreting a Customer’s Body Language Gestures
  • How to accurately determine a customer’s “buying style?”
Day 2

Delivering Dynamic Face-to-Face Sales Presentations

  • Top 7 Reasons Why Customers Don't Buy
  • Tips to Develop Trust and Rapport with any Customer
  • Time-proven Principles of Persuasion
  • How to Customize a Sales Presentation to Individuals and Groups
  • PowerPoint Presentation Tips and Techniques
  • Negotiation Strategies to Overcome a Customer’s Objections and Close the Sale
Day 3

Managing Emotions in Sales

  • Understanding Emotional Intelligence
  • Power of Likability
  • Improving Money Talk
  • Developing Confidence, Authenticity and Likability
  • Understanding Reactions under Stress and Conflict
  • Best Techniques for Top Sales to Manage Stress
  • Setting and Managing Expectations for Consultative Selling
  • Emotional Management in Negotiations 
Day 4

Going the Extra Mile to Improve Customer Service 

  • Cornerstones of Superior Customer Service
  • What do your customers expect?
  • How to Use Customer Service to Increase Sales
  • Creating Customer Service “touch points”
  • The Importance of Measuring Customer Satisfaction
  • Service Recovery Tips Tactics and Techniques
Day 5

New Business Development Planning, Preparation, and Execution

  • Prospecting is a Numbers Game
  • Best Practices for Finding New Prospects
  • Creating a Prospecting Phone Script and Elevator Speech
  • Tips for Managing Your Appointment Schedule
  • The Art of Qualifying Prospects
  • Setting Business Development SMART objectives
Certificates
  • On successful completion of this training course, GLOMACS Certificate will be awarded to the delegates.
  • Continuing Professional Education credits (CPE): In accordance with the standards of the National Registry of CPE Sponsors, one CPE credit is granted per 50 minutes of attendance.
Providers and Associations

Endorsed Education Provider

NASBA

In Association With

Options & Brochure
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Frequently Asked Question

No. Saudi GLOMACS delivers courses in Saudi Arabia and internationally, including delivery across Europe and Asia. This allows organisations and professionals to access training both locally and abroad.

No. While governance and leadership are part of the portfolio, Saudi GLOMACS delivers training across the entire business and professional lifecycle, including administrative, technical, legal, regulatory, and sector-specific training.

Yes. Saudi GLOMACS designs and delivers bespoke in-house training tailored to organisational objectives, sector requirements, and workforce needs. Training can be delivered in Saudi Arabia or internationally, depending on requirements.

Courses delivered in Saudi Arabia are adapted to reflect local regulatory frameworks, organisational structures, sector conditions, and professional expectations. This ensures training is relevant, practical, and aligned with Saudi workplace realities.

GLOMACS has been delivering professional training for over thirty years, with courses delivered across Europe, the Middle East, Asia, and other international markets.

Saudi GLOMACS combines three decades of global training experience with a clear focus on Saudi market relevance. This allows it to deliver training that is both internationally credible and locally applicable, across a broader range of disciplines than niche or single-focus providers.

Saudi GLOMACS is a Saudi-based professional training provider delivering courses tailored to the Saudi market and applicable internationally. It operates within the global GLOMACS framework and draws on more than three decades of international training experience.

Saudi GLOMACS offers professional training across a wide range of disciplines, including administration, leadership and management, governance and regulation, law, oil and gas, energy, engineering, finance, digital technologies, and sector-specific specialisations.

Training supports professionals across all career stages, from operational roles to specialist and senior responsibilities.

Participants include professionals from public sector, semi-government, and private sector organisations, across a wide range of roles and industries. Attendees range from administrative and operational professionals to technical specialists, managers, and senior decision-makers.

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