An Interactive 5-Day Training Course
Corporate Communications Redefined
The Dance between Corporate and Strategic Communications
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| Date | Venue | Fees | |
|---|---|---|---|
| 04 - 08 May 2026 | Dubai - UAE | $ 5,950 | |
| 13 - 17 Jul 2026 | London - UK | $ 5,950 | |
| 19 - 23 Oct 2026 | Amsterdam - The Netherlands | $ 5,950 | |
| 02 - 06 Nov 2026 | Dubai - UAE | $ 5,950 | |
| 14 - 18 Dec 2026 | London - UK | $ 5,950 | |
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Online Schedule
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| Date | Venue | Fees | |
| 14 - 18 Dec 2026 | Online | $ 3,950 | |
This GLOMACS “Corporate Communications Redefined” is designed help practitioners align communications strategy to organizational imperatives and move from focussing on tactics to developing and implementation communications strategy. It will take the practitioner along the journey from research and planning to programme implementation while recognizing the importance of corporate communications in delivering on corporate objectives.
Additionally, it will demonstrate the importance of Measurement and Evaluation as key starting points for maximizing both strategies and tactics in corporate communications.
This training course will focus attention on:
The objectives of this GLOMACS training course are:
At the end of this training course, you will learn to:
It is widely accepted that adult learners move from being subject centred to being problem centred. As a result, the methodologies to be utilized in this intervention will include:
Activities will also be based towards experimentation and analysis of live cases and therefore rely heavily on activity based group work.
Your company will benefit in the following ways:
The personal benefits to be derived from attending this GLOMACS training programme include the following:
This GLOMACS training course is suitable to a focused group of communicators in the corporate communications industry and participation is encouraged from:
No. Saudi GLOMACS delivers courses in Saudi Arabia and internationally, including delivery across Europe and Asia. This allows organisations and professionals to access training both locally and abroad.
No. While governance and leadership are part of the portfolio, Saudi GLOMACS delivers training across the entire business and professional lifecycle, including administrative, technical, legal, regulatory, and sector-specific training.
Yes. Saudi GLOMACS designs and delivers bespoke in-house training tailored to organisational objectives, sector requirements, and workforce needs. Training can be delivered in Saudi Arabia or internationally, depending on requirements.
Courses delivered in Saudi Arabia are adapted to reflect local regulatory frameworks, organisational structures, sector conditions, and professional expectations. This ensures training is relevant, practical, and aligned with Saudi workplace realities.
GLOMACS has been delivering professional training for over thirty years, with courses delivered across Europe, the Middle East, Asia, and other international markets.
Saudi GLOMACS combines three decades of global training experience with a clear focus on Saudi market relevance. This allows it to deliver training that is both internationally credible and locally applicable, across a broader range of disciplines than niche or single-focus providers.
Saudi GLOMACS is a Saudi-based professional training provider delivering courses tailored to the Saudi market and applicable internationally. It operates within the global GLOMACS framework and draws on more than three decades of international training experience.
Saudi GLOMACS offers professional training across a wide range of disciplines, including administration, leadership and management, governance and regulation, law, oil and gas, energy, engineering, finance, digital technologies, and sector-specific specialisations.
Training supports professionals across all career stages, from operational roles to specialist and senior responsibilities.
Participants include professionals from public sector, semi-government, and private sector organisations, across a wide range of roles and industries. Attendees range from administrative and operational professionals to technical specialists, managers, and senior decision-makers.
